Sunrise and new registry launch services

We monitor the domain name system and strive to win the names that you require under Sunrise and new registry launches. We can often provide you with advance information because we also consult for registries, advising them on IP protection measures. We had a 100% accuracy rating for the .EU, .MOBI, .ASIA and .TEL Sunrises and were the third largest registrar of .XXX blocks, with a 99% success rate for our clients across almost 6,000 applications.

In the new gTLDs, we work with our clients to develop and implement cost-effective strategies combining monitoring and registration. We will advise you on the advantages and financial implications of participating in Qualified Launch programmes or Premium Name Auctions.

Rights Protection Mechanisms

With hundreds of new gTLDs launching, companies must be proactive about both protecting and promoting their brands in this fast changing world.

As a registered agent of the Trademark Clearinghouse, we can help identify which trademarks to file and submit them for validation to the database on your behalf. We can also also advise you of the rights protection measures which some of the portfolio applicants are offering, such as Donuts’ Domains Protected Marks List (DPML).

Valideus, our sister company, provides dedicated consultancy services to brand owners currently engaged in ICANN’s New gTLD Program, or seeking to launch their own gTLD in the future.

Trademark Clearinghouse

The Trademark Clearinghouse (TMCH) is a centralised database of verified trademark information. Placing a trademark once into the TMCH saves you the cost and effort of submitting the same data for validation time after time by registry after registry. A valid TMCH entry provides the foundation for Sunriseparticipation and early notice of third-party registrations that may be of concern.

We offer a comprehensive service as an accredited agent for the TMCH.
We will:

  • Liaise with the TMCH on your behalf, during submission and across future years.
  • Advise you on the most appropriate trademarks to place in the TMCH for maximum protection.
  • Analyse the mission, purpose and policies of all the hundreds of new registries and suggest a short list that may be of interest to you.
  • Pre-validate all trademark information for the TMCH, checking eligibility and eliminating inconsistencies to ensure you avoid costly re-submission.
  • Assist you to manage your cash flow and billing through flexible, practical invoicing. You won’t need to prepay the TMCH or use your credit cards.
  • Obtain and submit all supporting documents required by the TMCH including Proof of Use.
  • Store and manage your Signed Marked Data (SMD) files, which are essential for the registration process, to facilitate timely and cost-effective registrations.
  • Monitor the launch date of every new registry, alerting you to the Sunrise dates and rules.
  • Help with new gTLD domain registrations during Sunrise periods and beyond.
  • Offer multilingual support in a variety of languages including, Spanish, French, Italian, Swedish, and a number of African dialects.

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